Account Replacement: After a Suspension

A replacement guarantee is a baseline requirement for renting on strict-review verticals — without it, the whole model stops making sense. Here's how it actually runs.

What the guarantee covers

Replacement applies to a suspension that isn't the direct result of the client breaking the agreed terms — for example, running a category that was explicitly excluded, or ignoring the safe-usage guidelines provided at handover.

How fast a replacement happens

Once a suspension is confirmed, a new account with a comparable trust level goes out within the agreed SLA — usually a matter of hours, not days, to keep the campaign's downtime short.

What's needed for a fast replacement

• A screenshot or the exact text of the suspension notice
• The suspended account's ID
• Confirmation that usage matched the agreed guidelines

Avoiding frequent replacements

The guarantee doesn't remove the need for careful handling — frequent suspensions caused by the client's own usage can affect the terms of continued service. See 7 Ways to Build Ad Account Trust for how to avoid needing it often.

Why this beats self-recovery

A self-filed appeal can take weeks with no guaranteed outcome. Replacement through a provider with a ready pool of trusted accounts gets a campaign running again far faster. See What to Do When Your Ad Account Is Suspended.